Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac S...
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Get Up to $149 Off M5 iPad Pro on Amazon This Weekend
Amazon is offering discounts across the M5 iPad Pro lineup this weekend, including both 11-inch and 13-inch models. The highlight this time...
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Top Stories: Apple Creator Studio, AirTag 2, and More
It was a busy week with Apple's first real launches of 2026, led by the release of the Creator Studio app bundle and the second-generati...
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Apple Check Signed by Steve Jobs Sells for 4,800× Its Original Value
RR Auction has announced that an Apple check signed by the company's co-founders Steve Jobs and Steve Wozniak fetched a whopping $2.4 m...
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Apple Still Preparing Two New Versions of Siri as Some Employees Leave
In a new report about Apple losing at least four more AI researchers in recent weeks, in addition to a high-ranking Siri executive, Bloombe...
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New Siri: Apple Almost Chose a Different Partner Before Google Gemini
In a recent interview with the tech podcast TBPN , Bloomberg 's Mark Gurman revealed that Apple was initially "going to rebuild Sir...
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What to Expect From Apple in February, Including Revamped Siri in Beta
Following a January that saw Apple release a new AirTag and the Creator Studio bundle of creative apps, it is now time to shift our attenti...
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Retail Accessories Apple Won't Sell You Now Available via New Site
A newly surfaced resale operation is seemingly offering Apple Store –exclusive display accessories to the public for the first time, potenti...
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The MacRumors Show: Apple Launches AirTag 2 and Creator Studio
On this week's episode of The MacRumors Show , we discuss Apple's newly launched AirTag 2 and Apple Creator Studio. Subscr...
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You Can Now Follow Apple Creator Studio on Instagram
Apple Creator Studio now has an official Instagram account , as spotted by Scott Buscemi . Apple Creator Studio is a new subscri...
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Apple Shares 2026 Chinese New Year Short Film Shot on iPhone 17 Pro
Apple today shared a short film to usher in the Chinese New Year, aka Lunar New Year, which begins February 17 and will be celebrated throu...
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Best Apple Deals of the Week: AirPods Pro 3 Return to $199 Record Low Price, Plus AirTag 4-Pack at $69.99
Apple's AirPods Pro 3 returned to their all-time low price of $199.00 this week on Amazon, accompanied by other solid discounts like $60...
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Will the iPhone Air 2 Launch This Year? The Latest Report Says No
A second-generation iPhone Air is "not expected this year," according to a Nikkei Asia report today that cites people familiar w...
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Apple Explains How Gemini-Powered Siri Will Work
Apple CEO Tim Cook yesterday reiterated the structure of its partnership with Google to use Gemini AI models for the next generation versio...
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Apple Teases 'Innovations That Have Never Been Seen Before' This Year
Apple CEO Tim Cook believes that his company will have opportunities to deliver "innovations that have never been seen before" thi...
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Google Maps Now Lets You Chat With Gemini AI While Walking or Biking
Google Maps now lets you talk to Gemini while following walking or cycling directions. The latest update is an extension to the AI chatbot...
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Apple Ends iPhone Upgrade Program in the UK
Apple has discontinued the iPhone Upgrade Program in the United Kingdom, moving to a more traditional financing system. The chan...
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Apple's New Split iPhone Launch Strategy Corroborated in Latest Report
Apple's rumored plan to split its iPhone launch cycle beginning this year has gained additional credibility, with a new report from Nikk...
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Apple Responds to Fast-Rising RAM and Storage Chip Prices
On an earnings call with equity analysts today, Apple CEO Tim Cook responded to fast-rising RAM and SSD storage prices in the supply chain....
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Apple Was Caught Off Guard by AirPods Pro 3 Popularity
AirPods Pro 3 demand was so strong after they launched in September last year that Apple's CEO Tim Cook said the company was caught off...
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Apple Reaches 2.5 Billion Active Devices
There are now more than 2.5 billion active Apple devices, the company announced today. "We are also excited to announce that...
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